The Botanicalist

Bread by Decree

Continental bread really is better, and a plant magazine would love to say it's the wheat. It isn't. It's time, and the living things that use it

10 min read

Why Does Bread Taste Better in France? Mostly, It's Time

Around 1870 Cassell's Household Guide, a fat Victorian encyclopaedia of running a home, turned in its section on ovens to a painful subject. Anyone who had been to Paris, it said, would know the "exquisitely delicious pain blanc" served with butter and coffee at French hotels, with its "perfect lightness" and "the exquisite crispness of its crust". It made the admission plainly: "The superiority claimed for French bread is not imaginary." The writer added that he would happily "eat bread and butter for breakfast, tea, and supper, without any relish, were such bread and butter as they eat in Paris to be procured here". Unfortunately the French bakers in London lived mostly "in the neighbourhood of Regent Street and Leicester Square, for the purpose of supplying the wealthy foreigner who cannot tolerate our bread".

The Guide had a theory about all this. The secret, it suspected, lay mostly in the oven, and it went on to describe a French one in detail, in the hope that English bakers might copy it.

A century and a half later, British and American holidaymakers are still coming home from France, Italy or Germany and asking the same question, and they still have theories. These days the usual one is the wheat: the flour must be better over there, or the soil, or the old varieties. For a magazine that looks at the world through plants, that would be the ideal answer. It is mostly wrong. The difference between a good baguette and a supermarket sliced loaf lies mainly in what happens to the wheat after it has been milled: the hours between mixing and baking, and the living things that work through those hours. None of them is a plant.

A seedling's packed lunch

Start with the grain. A grain of wheat is a seed, and most of it is food for the seedling: an embryo sitting next to a large store of starch, packed by the mother plant to fuel the first days of growth before the new shoot can feed itself. Dry, the grain can wait for years. Once it gets wet, enzymes start breaking the starch down into sugars the seedling can use.

Milling the grain doesn't stop this. When a baker adds water to flour, the flour's own enzymes start doing what they would have done in the field. They cut the damaged starch into maltose, a sugar made of two glucose molecules. A seed that will never sprout gets on with preparing a meal for a seedling that will never exist.

Other things eat it. One is yeast, a single-celled fungus, which turns sugar into carbon dioxide, which makes the bread rise, and into alcohol and a long list of other substances, which make it smell like bread. In a sourdough the yeast has company: lactic acid bacteria, which by one review's count outnumber the yeasts by between ten and a hundred to one. They make lactic acid and acetic acid, the acid in vinegar, which give sourdough its tang. Meanwhile the oxygen in the dough slowly reacts with the fats in the flour, producing flavour compounds of its own.

A 2014 review of the science counted more than 150 volatile compounds identified in the crumb of wheat bread. Most of them came from two sources: the yeast's fermentation and the oxidation of the flour's fats. The conditions of fermentation, including its temperature and its length, had a significant effect on how the bread smelled. Then the oven adds the crust, where heat browns the sugars and proteins on the surface and produces the toasty, cracker-like notes. Parisians understood the value of that long ago. In 1874 Armand Husson, who studied what Paris ate, explained that the city's consumers wanted their bread long or flat for "the luxury" of "greater surfaces of appetising crust".

So the wheat supplies the raw material, and fungi, bacteria and the grain's own enzymes turn it into flavour. They are slow. The French government's own description of the baguette, written for its national inventory of intangible heritage, says that traditional baguette-making rests "above all on a long fermentation". Steven Kaplan, an American historian of France at Cornell University who has written several books about French bread, puts it more bluntly. A baker who wants flavour, he told The Connexion in 2023, has only one choice: to return to a long first fermentation, the only source of aroma and taste.

Good bread, in other words, is largely made of time. In the 1960s two neighbouring countries worked out how to remove most of it.

Taking the time out

That same inventory, the national listing behind France's request that the world honour the baguette, contains a confession. In the 1960s and 1970s, it says, the quality of the baguette "markedly deteriorated". Bakers used more yeast and more salt and kneaded the dough far more intensely, and the bread lost its characteristic open crumb and acquired "a more neutral taste". The baguette that UNESCO added to its list in 2022 had very nearly been ruined within living memory.

Kaplan describes what the bakers were after. Bakers found, he says, that by kneading much faster and harder, and for longer, they could turn dark flour "luminously white". There is chemistry behind the trick. As the dough is kneaded, an enzyme in the flour uses oxygen to attack the flour's fats, bleaching the creamy yellow pigments as it goes. A French study published in 2006 found that the biggest losses of these pigments happen during kneading. White bread looked clean and prosperous. The French, Kaplan said, associated whiteness with wellbeing, purity and social recognition, so the white loaf mattered to them deeply. "It had only one flaw: it was tasteless."

Britain did the same thing at the same time, and did it more thoroughly. In 1961 at the British Baking Industries Research Association in Chorleywood, Hertfordshire, three scientists, Bill Collins, George Elton and Norman Chamberlain, worked out how to do without the long rise. The dough would be mixed at high speed for about three minutes, with extra yeast, a little fat and an oxidising agent (usually vitamin C), and the energy of the mixing would do the work that hours of fermentation used to do. A sack of flour could become a sliced, wrapped loaf in about three and a half hours. The Chorleywood process was in general use by 1965. By 2011 around four British loaves in five were made by it, and in 1999 a supermarket's cheapest loaf sold for 7p.

America went its own way, and a sweeter one. In 2020 the Irish Supreme Court considered the bread sold by Subway, the American sandwich chain, and ruled that for tax purposes it was not bread at all. The law it applied allowed sugar up to 2 per cent of the weight of the flour in the dough. Subway's recipe called for 10.

But what about the wheat?

The wheat explanation deserves a fair hearing, because flour does matter. Wheats differ, above all in how much protein they contain, and the protein forms gluten, the stretchy network that traps the yeast's gas. Strong, high-protein flour makes a tall, springy loaf. Weak flour slumps.

If wheat were the answer, though, Britain ought to have the better bread. For much of the twentieth century British millers prized Canadian hard wheat, and Canada's main bread wheat, Canada Western Red Spring, still averages close to 14 per cent protein. France grows soft wheat. The country's 2026 harvest was described as excellent, and it averaged 11.8 per cent protein, up from 11.3 per cent the year before. French flour types don't even measure strength. The famous type 55 refers to ash: burn 100 grams of the flour and about half a gram of mineral residue is left.

Chorleywood itself makes the point. One of its purposes was to let British bakers use weaker wheat. The Real Bread Campaign, which lobbies for traditionally made bread, says the research was a response to rising imports of Canadian wheat in the 1950s. The Federation of Bakers, which represents the big industrial bakers, still lists it as one of the process's achievements that it "permitted a much greater proportion of home grown wheat to be used in the grist". The British industry, in other words, invented a quick way of making bread from the kind of modest flour that French bakers make into baguettes slowly. Modest wheat on both sides, and the opposite approach to time.

That doesn't make wheat irrelevant. A loaf made with whole grains or rye is a different thing, and much of Germany's reputation for bread rests on rye. But the best and the worst baguettes in Paris can start from the same kind of flour. What separates them is what happens next.

Putting the time back

France did something about it in the end. On 13 September 1993 the prime minister, Édouard Balladur, signed a decree setting out what certain breads could be called.

It is a short document with a lot of stubbornness in it. Only bread made entirely from bread-making wheat flour, drinking water and salt, raised with baker's yeast or levain (sourdough) or both, with no additives and never frozen at any stage, may be sold as pain de tradition française. It allows tiny amounts of three other ingredients: bean flour, soya flour and, at no more than 0.3 per cent of the flour, malted wheat flour. Malt is grain that has been allowed to start sprouting, so it is full of the enzymes a seedling uses. Even the law's short list of extras includes the seed's own machinery. Bread may be called pain maison only if it was kneaded, shaped and baked where it is sold.

What the decree does not do is specify hours. Time is hard to write into law and harder to check. So it bans the shortcuts instead: the additives and freezing that let a bakery skip the slow work. A baker selling tradition has to let the fermentation do the job.

For sourdough the decree goes further, and becomes a piece of microbiology. Levain, it says, is a dough of wheat or rye flour and water left to undergo "a natural acidifying fermentation", and it contains a culture "consisting essentially of lactic bacteria and yeasts". If the starter is dried, it must still hold a living population of around a billion bacteria and between one and ten million yeasts per gram. Then comes a test. Bread sold as au levain must have a crumb with a pH no higher than 4.3 and at least 900 parts per million of acetic acid.

That last rule is the neatest thing in the decree. The acid is made by the bacteria, and the bacteria need time to make it, so a chemist with a pH meter can tell from the crumb whether the bread was given that time. The French state checks how sour your sourdough is, and in doing so it checks how long the bacteria had.

Better than what?

Now for the fairness the question deserves. A tourist who compares a baguette from a good Paris bakery with a supermarket loaf back home is comparing the best of one country with the worst of another. France has plenty of bad bread too, and Kaplan is the first to say so. "How do we account for the fact we have marvellous bread," he asked, "and 70% continue to eat rubbish bread?" His answer was not price: many people, he said, can no longer tell mediocre bread from good. France had about 55,000 artisan bakeries in 1970 and about 35,000 in 2018.

The tradition is also younger than it looks. Rachel Laudan, a historian of food, includes the baguette among the supposedly ancient foods that were really invented in the last two centuries. The long thin loaf had a long history, but the word baguette first appears in print in 1900 and 1904, and it reached the official price statistics in 1920, eight years before Otto Rohwedder's machine-sliced bread went on sale in Missouri. The great French loaf is roughly the same age as sliced bread.

Britain, meanwhile, has rediscovered the slow loaf without legislation. Sourdough has become fashionable, and industrial loaves are now sold under the name. But Britain has no legal definition of the word. The industry has written itself a voluntary code, and the Real Bread Campaign, which has been lobbying for a law it calls the Honest Crust Act, has spent years objecting to loaves it calls "sourfaux".

So continental bread really can be better, and the Cassell's writer was right that the superiority is not imaginary. He was looking in the wrong place, though, and so is anyone who blames the wheat. Nothing about a good loaf needs French soil or a special variety of wheat. It needs a baker willing to wait while a fungus, some bacteria and the grain's own enzymes work through the food the wheat stored for a seedling, and customers willing to pay for the wait. Britain and France both decided in the 1960s that the wait wasn't worth it. France then decided it was, and put that in a decree.

Time in the loaf

Sourness takes time, and bacteria to use it.

How long the dough rises1 hour12 hoursa dayA factory loaf (the Chorleywood method)Most French farm bakers’ sourdough: more than 4 hoursA French bakery, resting the dough in the coldHow sour the crumb isnot sourvery sourFrance’s sourdough test (pH 4.3)In 100 minutesyeastsourdoughIn 8½ hoursyeastsourdough
  1. A Chorleywood loaf, made by the factory method behind around four British loaves in five by 2011, is mixed and risen within an hour.
  2. Slower bakers give the dough hours. Most of the French farm bakers surveyed let their sourdough rise for more than four hours, and French bakeries often rest dough for about a day in the cold.
  3. In a sourdough, the hours let bacteria make acid. France’s 1993 decree tests for it in bread sold as “au levain”: one test is that the crumb must be at least as sour as pH 4.3.
  4. Rushed through in 100 minutes, a wholemeal loaf stays far from that line, even with sourdough mixed in.
  5. Given 8½ hours, the sourdough loaves reach the line or come close. A loaf made with yeast alone, given the same hours, does not sour: the acid that sours the crumb comes from the bacteria, and they need the time.
Explore all the data
Hours of fermentation, typical practice (the decree sets none)Chorleywood: mixing and proving50 min to 1 hTraditional bulk-fermented loaf4 h to 10 hIndustrial straight dough1 h to 3 hArtisanal French bakery practice21 h to 27 hMost surveyed French farmer-bakers' sourdough breadmore than 4 hCrumb pH, measured (lower is more acid)pH 4pH 5pH 6pH 4.3: the decree's ceiling for pain au levain1Wholemeal yeast-only tin loaf: pH 6.02Wholemeal tin loaf with 20% sourdough: pH 5.63Wholemeal sourdough tin loaf: pH 4.1–4.74Wholemeal yeast-only tin loaf: pH 6.25Relayed by a review: sourdough bread after 4 h at 30 °C: pH 4.45–4.746Relayed by a review: sourdough bread after 10 h: pH 3.2–3.41234560 h4 h8 h12 h16 h20 h24 h28 h
Time in the loaf, every mark
How the bread is madeHoursMeasuredValue
CBP: mixing and proving (high-shear mixing about 3 min, then proof; no bulk fermentation; Campden BRI)50 min to 1 hfermentation time (typical range): mixing plus proving50–60 minutes
Traditional bulk-fermented loaf, for contrast with CBP (Campden BRI)4 h to 10 hfermentation time (typical range): mixing plus fermentation4–10 hours
Industrial straight dough, 21–35 °C (Troadec 2023, relaying Cauvain 2007)1 h to 3 hfermentation time (typical range)1–3 hours
Artisanal French bakery practice, long cold fermentation at 6 ± 2 °C (Troadec 2023, relaying Cauvain 2007)21 h to 27 hfermentation time (typical range)21–27 hours
Most surveyed French farmer-bakers' sourdough bread (Michel 2023)more than 4 hfermentation time, farmer-like practice groupmore than 4 hours
Wholemeal yeast-only tin loaf, industrial 100-min process, 2% yeast (Verdonck 2025)1.7 hcrumb pH6
Wholemeal tin loaf with 20% sourdough, industrial 100-min process, three starters (Verdonck 2025)1.7 hcrumb pH5.6
Wholemeal sourdough tin loaf, craft long process, no added yeast, three starters (Verdonck 2025)8.5 h to 8.8 hcrumb pH4.1–4.7
Wholemeal yeast-only tin loaf, craft long process, 0.2% yeast (Verdonck 2025)8.5 h to 8.8 hcrumb pH6.2
Relayed by a review: sourdough bread after 4 h at 30 °C (Islam 2024)4 hbread pH4.45–4.74
Relayed by a review: sourdough bread after 10 h (Islam 2024)10 hbread pH3.2–3.4
Décret 93-1074 art. 3 (since 1993)no hours setmaximum crumb pH4.3
Time in the loaf. Hours of fermentation for five ways of making bread, and the acid that the hours let bacteria make. A Chorleywood dough is mixed and proved within an hour, and the loaf is usually sliced within four hours. The French decree of 1993 sets no hours for any bread, but it tests a sourdough for what the hours usually leave behind: a crumb of pH 4.3 or lower, with at least 900 parts per million of acetic acid. The fermentation times are typical practice, not law, shown as ranges, or as a floor where only a minimum is known. Acidity also depends on temperature, the dough and its microbes. Sources: Campden BRI (2019); Troadec et al. (2023); Michel et al. (2023); Verdonck et al. (2025); Islam and Islam (2024), a review; décret no. 93-1074.

How we know

  • 34sources
Where each part comes from
  • The decree. We read it as it now stands, in the consolidated text of 2020, from the FAO's copy of the official French text. France's official legal website refused our requests. The original 1993 wording of the sourdough test, and the 1997 change to it, we saw only in an unofficial reproduction, which shows that the pH and acid limits have not changed since 1993.
  • The acid test as a test of time is our reading. Acid does build up the longer a dough ferments, but temperature, the dough and its microbes matter too, and the decree itself names no hours. We found no figures on how often bread is actually tested.
  • Read in summary only: the 2014 review of the aroma of bread crumb, and the 2006 study of what kneading does to flour's pigments.
  • The baguette and UNESCO. UNESCO's own nomination file for the baguette was behind a barrier we could not pass. The French government's words quoted here come from its national inventory entry of 2018. The translations from French are ours.
  • Cassell's Household Guide carries no date. The volume refers to events of 1870, so we date it to around then.
  • The names of the three Chorleywood scientists come from an encyclopaedia alone.
  • Bacteria and yeasts. The ratio of ten to a hundred to one is the range given in a 2025 review. We did not find the review the writer first had in mind.
  • Steven Kaplan's words all come from one interview, with The Connexion in 2023.
The 34 sources
  1. Cassell's Household Guide: being a complete encyclopaedia of domestic and social economy, vol. III (London: Cassell, Petter, and Galpin, undated; c. 1870)
  2. Anja Niehues Birch, Mikael Agerlin Petersen and Åse Solvej Hansen, 'Review: Aroma of Wheat Bread Crumb', Cereal Chemistry 91(2): 105–114 (2014)
  3. Ministère de la Culture, Fiche d'inventaire du patrimoine culturel immatériel: 'Les savoir-faire artisanaux et la culture de la baguette de pain' (PDF, 35 pp., 2018)
  4. Martin Greenacre, "French 'cannot tell a good baguette anymore' says bread historian", The Connexion, 13 February 2023
  5. Baking Industry Research Trust (New Zealand), 'Enzymes in Breadmaking', bakeinfo.co.nz
  6. Décret n° 93-1074 du 13 septembre 1993 pris pour l'application de la loi du 1er août 1905 en ce qui concerne certaines catégories de pains (consolidated version of 7 September 2020, FAOLEX copy of the Légifrance text)
  7. Alex Whan et al., 'Engineering α-amylase levels in wheat grain suggests a highly sophisticated level of carbohydrate regulation during development', Journal of Experimental Botany 65(18) (2014)
  8. Rob van Treuren et al., 'Rapid loss of seed viability in ex situ conserved wheat and barley at 4°C as compared to −20°C storage', Conservation Physiology 6 (2018), coy033
  9. Wikipedia: Malt
  10. Roberta Coronas et al., 'Type I Sourdough Preservation Strategies and the Contribution of Microbial Biological Resource Centers to Biodiversity Protection: A Narrative Review', Foods 14 (2025), 2624
  11. Martha D. Calvert et al., 'A review of sourdough starters: ecology, practices, and sensory quality with applications for baking and recommendations for future research', PeerJ 9 (2021), e11389
  12. Fanny Leenhardt et al., 'Wheat Lipoxygenase Activity Induces Greater Loss of Carotenoids than Vitamin E during Breadmaking', Journal of Agricultural and Food Chemistry 54(5): 1710–1715 (2006)
  13. Daryl J. Mares et al., 'Lipoxygenase in Wheat: Genetic Control and Impact on Stability of Lutein and Lutein Esters', Foods 10(5): 1149 (2021)
  14. Wikipedia: Maillard reaction
  15. A. Husson, 'La consommation du pain à Paris', Journal de la Société de statistique de Paris 15 (novembre 1874), pp. 281–286
  16. UNESCO Intangible Cultural Heritage: 'Artisanal know-how and culture of baguette bread' (France), element page, file no. 01883
  17. Wikipedia: Chorleywood bread process
  18. Federation of Bakers, 'History of bread – 20th century' (web page), with the site's member statement
  19. David Sillito, 'Chorleywood: The bread that changed Britain', BBC News Magazine, 7 June 2011
  20. Emily Earhart, 'Pappy Birthday Chorleywood', Real Bread Campaign / Sustain, published online 8 July 2019 (first in True Loaf 8, July 2011)
  21. Bookfinders Ltd v Revenue Commissioners [2020] IESC 60 (Supreme Court of Ireland, 29 September 2020), judgment of O'Donnell J.
  22. Value-Added Tax Consolidation Act 2010 (Ireland), Schedule 2, paragraph 8, as revised by the Law Reform Commission; with the Finance Act 2012, section 94, as enacted
  23. Canadian Grain Commission, 'Quality of Canada Western Red Spring wheat in 2025' (harvest quality report)
  24. Sophie Guyomard, '2026 : « un excellent millésime » pour la qualité des blés français', Terre-net, 21 September 2026
  25. AHDB, 'Cereal Quality Survey' (2025 results, web page)
  26. Jim Blanchard, 'The Garnet Wheat Controversy, 1923–1938', Manitoba History 19 (Spring 1990)
  27. Wikipedia: Gluten
  28. Wikipédia (fr): Farine de blé
  29. Real Bread Campaign, 'Real Bread Campaign urges government to reject "sourfaux code"', Sustain news, 6 February 2023
  30. Wikipedia: German cuisine (section 'Bread')
  31. Jürgen Krauss, 'Deutsches Brot', Real Bread Campaign / Sustain, 14 July 2026
  32. CooksInfo, 'French Bread Law 1993' (web page reproducing the French text of Décret 93-1074 as published in 1993, an English translation, and the amending Décret 97-917 of 1 October 1997)
  33. A Plea for Culinary Modernism: Why We Should Love New, Fast, Processed Food
  34. Wikipedia: Sliced bread

Further reading

  1. 01Ministère de la Culture, Les savoir-faire artisanaux et la culture de la baguette de pain (inventory entry, 2018; free PDF, in French). The baguette's history and craft as France tells it, including its own account of the decline in the 1960s and 1970s.
  2. 02Martha D. Calvert et al., "A review of sourdough starters", PeerJ (2021), open access. What is known about the microbes in a starter, the acids they make, and how time and temperature change a loaf.
  3. 03Rachel Laudan, "A Plea for Culinary Modernism", Gastronomica (2001). The case against the romance of old foods, and a good argument to have after this piece.
  4. 04Cassell's Household Guide, vol. III (c. 1870), free online. The whole passage on French bread and the French oven, which the piece begins with.